A recession economy might mean a smaller wallet for actual fashion shopping, but with these (mostly) free to play fashion games you can shop and adorn yourself till you drop. Not only that, but some are great practice arenas for the aspiring fashion designer or business entrepreneur, allowing you to flex your fashion management muscle. Overall there is a lot of variety out there, from simple dress-up games to complex fashion business and time management sims, so sample a few to find your favorites.
Don’t think for even a minute that these games aren’t relevant to real life. Your creativity can be really enhanced by playing even the most simple fashion games. They can help you explore all sorts of options, and define your own style.
If you find you really enjoy them, perhaps a career in fashion is in your future. There are many different options, including fashion design, styling (making people look great head to toe), fashion merchandising, production management, store ownership, and more.
Jojo’s Fashion Show World Tour
This Big Fish title lets you take your show on the road and hone your time management skills. There are a lot of interesting cultural fashions, and options for men, as well.
Indian Wedding
Indian clothing is some of the most beautiful in the world, and they go all out for weddings. This game is a relatively simple one, but if you’re into saris, it’s a great option to try.
Fashion Star
You’re the model and stylist in this free game.
Bratz Fashion Designer Models
A relatively simple dress-up game, but if Bratz are your thing, it’s a great choice.
Dream Day Wedding: Las Vegas
The perfect fashion game if weddings are your passion.
Japanese Fashion
Some would argue that Japan is the fast forward fashion capital of the world.
Fashion Designer World Tour
Style and make up your models and take them on world tour.
Project Runway: The Game (Wii)
If you’re a fan of the hit show, this game could be for you. Lifetime also offers a free version to play online.
Barbie Fashion Show – Rock Style Decorating
This fashion game provides more control over design than many of the others, and lets you fantasize being an amazing rock star stylist.
Juliette’s Fashion Empire
Learn how to run your own fashion business and hire supermodels to strut the catwalk.
Boutique Boulevard
Run a clothing store: you can hire staff, pick clothes, and decorate your store.
Costume Chaos
In this game you get to run a costume rental store and plan amazing costume events.
Fashion Designer New York
Start a fashion line in New York and run your own Fashion Week.
Create a Mall
Take your fashion aspirations to the next level with a mall you create yourself.
Fashion Craze
In this simulation your run your own boutique and the challenge is keeping your customers happy.
Wedding Salon
In this fashion sim you find yourself running a chain of wedding salons.
Dress-up Pups
We mustn’t forget our four-legged friends! With this game you can manage a pets fashion business and impress clients with your daring creations.
Master of Mystery – Crime of Fashion
Solve the case of a murdered fashion designer.
Fashion Star
Become a world-class fashion stylist and photographer and travel world-side to find the best scoops.
Do you like fashion games? Let us know which are your favorites!
Dr. Lisa Galarneau is a socio-cultural anthropologist, futurist and games researcher. She's been playing video games since 1981 (Pong!) and loves adventure-style games, RPGs, online games, simulations and anything novel. Her love for games has been passed onto her gamer kid, and she spends a lot of time observing and pondering the future of games.
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